Promoting geodiversity

Successful geodiversity conservation and management is dependent not only on specialists and legislation. It also needs to consider the requirements of the local community and visitors to the site. Conservation of any natural heritage requires public engagement which in turn is dependent on scientists communicating their ideas, and the values they recognise, to a wide audience - the public in general.

There are numerous approaches to promoting geology and geodiversity to the public, including talks, visitor centres and museums, festivals and events, guided or self-guided trails, interpretation boards, and a variety of publications, including magazines. Some organisations also have awards or grants available to support initiatives. The Curry Fund of the Geologists' Association, for example, provides money for schemes designed to encourage innovation, and to help a wider audience to understand and enjoy geology. The Geologists' Association also runs Rockwatch, a young geologists' club that aims to encourage and develop members' interest in, and understanding of, geological sciences and good environmental practice. The key to success is in understanding the target audience.

Geodiversity management homepage

Fossil and mineral collecting

Local Geodiversity Action Plans (LGAPs)

Promoting geodiversity

Site management

Other techniques